TikTok Star Jake Shane's Hilarious New Sketch Goes Viral—Here's Why Everyone's Talking

Jake Shane, the Gen Z comedian best known for his viral “Therapuss” sketches on TikTok and Instagram, is stepping from smartphone screens to the storied lights of Broadway this month. The 27-year-old creator will take on his first stage role in All Out: Comedy About Ambition, a new Simon Rich play beginning previews February 17 at the Nederlander Theatre. All Out pairs Shane with a high-profile ensemble that includes Ray Romano, Jenny Slate and Nicholas Braun, a casting cocktail designed to draw both traditional theatergoers and the massive online audience that follows these performers. Producers hope Shane’s 5.5 million-plus social followers will translate into ticket buyers, giving the satire about success-obsessed millennials an authentic influencer edge. Shane’s rapid rise began in 2023 when his playful alter-ego “Dr. Therapuss” offered chaotic “therapy” to pop-culture characters. The format ballooned into a hit podcast and sold-out North American live tour, cementing the Los Angeles native as one of the internet’s most bankable comedy exports. Landing a Broadway credit less than three years later reflects both his personal momentum and the industry’s growing appetite for creators who arrive with built-in fan bases. Broadway isn’t the only unexpected arena courting Shane. Earlier this month, German gummy brand Katjes tapped him as Chief Creative Officer for its U.S. expansion, tasking the comic with translating his offbeat humor into candy campaigns. The multiyear deal underscores how consumer labels increasingly see social storytellers as C-suite assets rather than one-off endorsement machines. While juggling rehearsals and confection-centric brainstorming sessions, Shane continues to post daily skits chronicling the “lifelong anxiety and OCD” he’s shared with fans since childhood—an honesty that fuels deep audience loyalty. That relatability, coupled with his new Broadway platform, positions him as a crossover talent who could follow predecessors like Bo Burnham and Phoebe Waller-Bridge from internet novelty to mainstream multi-hyphenate. All Out opens officially March 3 for a limited 14-week run. If early buzz and TikTok chatter are any gauge, Jake Shane’s debut may prove that the next generation of Broadway box-office draws is incubating not in conservatories but in short-form videos shot from a bedroom floor.