Crumbl Cookies Closures: Full List of Store Shutdowns and What’s Next for the Viral Bakery Chain

Wave of Shutdowns Hits Fast-Growing Chain Reports indicate that at least 57 Crumbl Cookies locations have shuttered so far in 2026, a dramatic reversal for a brand that only two years ago was opening new shops at break-neck speed. The closures span 10-plus states and include both company-owned stores and franchises, sparking online speculation that the cookie empire is starting to crumble. Why Are Stores Closing? 1. Declining traffic: Retail-analytics firm Placer.ai found Crumbl foot traffic fell 32 % year-over-year in August 2026, the chain’s worst month on record. 2. Product misfires: A 2025 launch of “dirty sodas” was expected to boost sales 20 % but failed to gain traction, leaving average unit volumes down to roughly $1.14 million from $1.35 million the prior year. 3. Rapid expansion hangover: The Utah-based bakery ballooned from 326 stores at the end of 2021 to 1,103 U.S. and 25 Canadian units by late 2025, stretching some markets thin. Franchisee Bankruptcies Pile Up The fast build-out left weaker operators exposed. In October, Kentucky franchisee Red Sheep St. Matthews LLC filed Chapter 7, citing more than $352,000 in liabilities after closing one of its Louisville-area shops. Broker listings show roughly 55 additional Crumbl stores quietly up for sale nationwide, signaling more exits could follow. Is Crumbl Still Expanding? Crumbl’s corporate office insists the brand is far from finished. Executives say the chain still counts 1,071 open locations worldwide and plans “many more” store openings through 2027, even as underperforming units are culled. Company co-founder Sawyer Hemsley has also taken to TikTok to quash rumors of a full-scale collapse, noting that the headquarters move is part of a broader growth strategy. What It Means for Cookie Fans • Short-term: Expect sporadic store closures, especially in oversaturated suburbs where weekly flavor “drops” no longer draw lines out the door. • Medium-term: Surviving franchises may adopt leaner menus and local marketing to reignite traffic. • Long-term: If the brand stabilizes sales—potentially by refining its mix of rotating cookies and beverages—it could resume net growth, but analysts warn the chain must avoid repeating the expansion-at-all-costs playbook that led to the current contraction. Bottom line: Crumbl Cookies closures are real and accelerating, yet the company is simultaneously pruning weak outlets and betting on selective new markets. For consumers, that means your nearest pink-boxed shop might close—or soon be joined by another—depending on how sweet local demand really is.